Erin Zaborac – DealerOn https://www.dealeron.com Wed, 13 May 2026 20:24:50 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.29 https://www.dealeron.com/wp-content/uploads/favicon-100x100.png Erin Zaborac – DealerOn https://www.dealeron.com 32 32 Spring Cleaning Your VDPs https://www.dealeron.com/blog/spring-cleaning-your-vdps/ https://www.dealeron.com/blog/spring-cleaning-your-vdps/#respond Mon, 16 Mar 2026 18:22:28 +0000 https://www.dealeron.com/?p=16008 Your Vehicle Details Pages (VDPs) are where serious shoppers decide to take the next step, but over time, cluttered layouts, inconsistent photos, and too many calls-to-action can get in the way. A quick spring refresh can sharpen your VDP experience, making it easier for customers to engage with your inventory and move confidently toward conversion. Vehicle Details Pages (VDPs) are...

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]]> https://www.dealeron.com/blog/spring-cleaning-your-vdps/feed/ 0 Time to Spring Forward: 5 Quick Updates to Boost Engagement on Your SRP https://www.dealeron.com/blog/time-to-spring-forward-5-quick-updates-to-boost-engagement-on-your-srp/ https://www.dealeron.com/blog/time-to-spring-forward-5-quick-updates-to-boost-engagement-on-your-srp/#respond Tue, 10 Mar 2026 18:01:57 +0000 https://www.dealeron.com/?p=16005 Spring is the perfect time to take a fresh look at your dealership’s website; especially your Search Results Page (SRP), where serious shoppers make decisions. A quick seasonal tune-up can streamline how customers browse your inventory, making it easier for them to find the right vehicle and easier for you to turn that interest into leads. Spring is the season...

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]]> https://www.dealeron.com/blog/time-to-spring-forward-5-quick-updates-to-boost-engagement-on-your-srp/feed/ 0 Start 2026 Strong: Dealer Marketing Lessons from 2025 https://www.dealeron.com/blog/the-best-automotive-digital-marketing-tips-of-2025/ https://www.dealeron.com/blog/the-best-automotive-digital-marketing-tips-of-2025/#respond Tue, 06 Jan 2026 17:00:03 +0000 https://www.dealeron.com/?p=15896 Over the past year, DealerOn experts shared hard-earned insights across many webinars, covering everything from website performance and shopper experience to SEO, paid media, and measurement. This recap distills the most valuable lessons from 2025, so dealers can start the year ahead with proven strategies that turn online engagement into real-world results.    1. Your Website Is Your First...

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]]> https://www.dealeron.com/blog/the-best-automotive-digital-marketing-tips-of-2025/feed/ 0 3 Ways to Highlight Electric Vehicles on Your Website https://www.dealeron.com/blog/3-ways-to-highlight-electric-vehicles-on-your-website/ https://www.dealeron.com/blog/3-ways-to-highlight-electric-vehicles-on-your-website/#respond Thu, 01 May 2025 19:33:18 +0000 https://www.dealeron.com/?p=15594 As global demand for electric vehicles continues to rise and the automotive industry shifts towards electrification, dealerships must adapt their strategies to highlight electric vehicles (EVs) effectively. 1. EV Education and Insights A common roadblock to selling EVs is a lack of information, which simple education can counteract. A recent survey by the Energy and Climate Intelligence Unit (ECIU) revealed...

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