Welcome to Feature Friday! If you were around earlier this week, you saw the announcement for our all-new Enterprise Specials Manager tool! Managing your dealership’s special offers and discounts can be time consuming, particularly if you have multiple rooftops and OEMs. But all is not lost. DealerOn’s new Enterprise Specials Manager is now live, and it’s much more than just an editing tool. It’s a comprehensive vehicle merchandising solution designed especially for multi-rooftop dealers.
In this week’s Wednesday Workshop, we’re talking about your internal links – the links from page to page within your own dealership website. Much like inbound links from other sites, internal links pass value from page to page, so it’s important that you structure your links correctly. Watch and learn how most dealers get things wrong, why it’s important to get things right, and how to make sure you’re linking correctly within your site.
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In this week’s Wednesday Workshop, we talk about the latest big “buzzword” around car dealer websites and SEO – AMP. AMP stands for Accelerated Mobile Pages, and it’s a project by Google to speed up the web. Check out this week’s video to see if the hype is justified and find out what your dealership needs to know about AMP.
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For this week’s Wednesday Workshop, we’ve got a special treat! Our VP of Customer Service was visiting the SEO team in Dallas, so I grabbed him and put him on the spot… He shares 4 awesome tips to help dealers online. Watch and learn some simple tips that will help your dealership excel online (and in the future).
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For this week’s Wednesday Workshop (the first of 2018), we share what might be the most important tip we’ve ever shared: Don’t listen to us!
That’s right, we’re telling you not to believe everything we say, or what you hear at conferences, or read on websites. Sure, it’s likely that the tips you’ll hear about will help your dealership, but the best thing you can do is test EVERYTHING you hear. See how things work for your dealership. Every dealership is different, so there’s no guarantee that something that works for someone else will work for you.
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